By 2015, more U.S. Internet users will access the Internet through mobile devices than through PCs or other wired devices, according to a new report from International Data Corporation (IDC). ”Forget what we have taken for granted on how consumers use the Internet,” said Karsten Weide, IDC’s research vice president, Media and Entertainment, said in a release. “Soon, [...]
Flipboard CEO: The future of the web will look more like print!
It’s interesting and a bit surprising to hear the CEO of one of the more innovative iPad reading apps, Flipboard, say the Web will evolve toward being more similar, rather than less similar, to print. “The web will feel a lot different in 5 years. It will feel a lot like print and be monetized differently [...]
Main Street businesses embrace mobile marketing
The amount local advertisers spendon mobile advertising and promotions is forecasted to double every year for the next five years, according to a new report for Borrell Associates. If that occurs, local mobile marketing expenditures would surpass $18 billion for advertising and $4 billion for promotions – more than Main Street businesses currently spend on traditional [...]
‘World’s first location-aware digital newspaper’
The Bay Area News Group released an innovative new iPad app, TapIn Bay Area, that it calls “the world’s first location-aware digital newspaper.” Users can easily navigate via a map to get nearby news, events and listings, or the app will do it for you based on your location. “Imagine cutting up your newspaper into [...]
Data and predictions about mobile app growth
A new report from Borrell Associates looks at the rapid growth of mobile apps with data on what’s happening now — and predictions of what’s likely to happen over the next five years — as the media world becomes increasingly mobile.
Innovative new iPad apps
Two new innovative iPad apps for reading and browsing content were released today. ABC News launched a news application that’s been in the works for months that features an interactive globe with images from news stories. You can spin the globe by swiping the iPad or shaking it and then touch the globe to dive [...]
Mobile search growing faster than ad spending
Some good and bad news on the mobile search front: Mobile search traffic is growing substantially, but so far mobile ad spending is remaining a small slice of the overall search ad market, according to a new report by RBC Capital Markets.
iPad Usability: First Findings From User Testing
Usability guru Jakob Nielsen says, “iPad apps are inconsistent and have low feature discoverability, with frequent user errors due to accidental gestures. An overly strong print metaphor and weird interaction styles cause further usability problems.”
News sites optimized for the iPad
Here are some of the major news sites that have optimized their websites for the iPad, meaning among other things you can view video on them despite the lack of Flash.
Cartoon: Can the iPad save the news business?
Great cartoon…
