16% via Social Media Today.
We’re not looking to discover real-time content on Facebook. They clutter up the design. So why add them? Firstly, the same kind of “me too” behavior that led Facebook to rename “subscribers” — people who receive your public updates but aren’t actual friends — to “followers.” Many people post their Twitter updates to Facebook automatically, [...]
No only did social media help citizens learn about the Boston Marathon explosions quicly, but terrorism experts said the proliferation of photos and video on the web through social media may also help authorities identify the perpetrators of the attack. “All the media provides a tremendous asset for the forensic evaluation of the explosion event,” [...]
A great collection of photos from the explosions gathered by the Wall Street Journal using Storify.
Here is the full thread. Great use of Reddit by an eyewitness.
“Compared to past breaking news events, today we saw an increased level of maturity from social media and technology-enabled reporting that may provide a glimpse of what breaking news coverage can be in the future,” says David Holmes in PandoDaily
Looks like Flipboard’s move to give all of its users the ability to create personalized, topical magazines was brilliant. Since Flipboard did so in March, more than half a million personalized magazines have been created, and Flipboard says that over 50 percent of its users are reading these personalized magazines daily, according to TechCrunch. Some of these [...]
Oreo made one of the most brilliant real-time marketing moves ever in the midst of the Super Bowl, responding within 20 minutes to the blackout at the Superdome by tweeting out an image of an Oreo cookie against a black background and the words, “You can still dunk in the dark.” The image quickly went viral, [...]
By now you’ve seen the amazing viral video Gangnam Style, by the Korean pop star PSY, but how did it become so popular? “The label behind Gangnam, YG Entertainment, had a plan long before the video went live…
TechPresident says that unlike 2008, when social media altered the campaign several times, in 2012 social media didn’t play a significant role, despite all the buzz.