ESPN Tees Up Contextual Pop-Up Ads Online

ESPN.com is set to launch a contextual ad technology next month called Ad + Demand, where brief ads surface while a video continues to roll, MediaPost reports. The pop-up ads can be a banner across the bottom of the screen, or a larger “flyout” that appears to the left of the video.

August 6, 2009 by
Filed Under: Business Bytes

COMMENTS

  • http://www.colorprintsonline.com/ color copies

    Those pop-ups are really annoying esp when you have an important message to read. Good thing there's papers for those who doesn't want to rely on net.

  • http://www.colorprintsonline.com/ color copies

    Those pop-ups are really annoying esp when you have an important message to read. Good thing there’s papers for those who doesn’t want to rely on net.

  • http://www.colorprintsonline.com/ color copies

    Those pop-ups are really annoying esp when you have an important message to read. Good thing there's papers for those who doesn't want to rely on net.

  • Anonymous

    We avoid using pop-ups as much as possible. It just doesn’t seem to be productive as it should

  • oriental_rugs

    We avoid using pop-ups as much as possible. It just doesn't seem to be productive as it should