Google CEO to newspapers: Don’t ‘piss off’ your readers

Google CEO Eric Schmidt’s told newspaper editors at the Newspaper Association of America convention that they shouldn’t “piss off” their readers or else they won’t have any left.“I would encourage everybody when they think about — in all the rhetoric, all the concern about this or that — think in terms of what your reader wants. Try to figure out how to solve their problem. These are ultimately consumer businesses and if you piss off enough of them, you will not have any more, right? Or, if you make them happy, you will grow them quickly. And so we try really hard to think that way. …”

Audio of the speech here.

Transcript of his Q&A after the speech here.