Half of Americans now watch video online

While Americans are increasingly watching video online – and now almost half of Americans (48%) view video online — Americans still watch almost four times more timeshifted content (primarily from DVRs) per week than they do online, according to a new report from Nieslen.

Timeshifted TV ushered in a new era of consumer control over media, with emerging technologies driving an explosion of content options—online video, mobile video, over-the-top access, live streaming to TVs and video on demand. Regardless of the way audiences tune in, consumers now expect their entertainment content wherever, whenever and however they want it.

The report also takes a look at how local media usage varies around the country:

You can download the full report here.