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A future filled with vanishing ink

Tom Regan, the Online News Association's Executive Director for the past year and a half, says he thinks the reign of print as the most important news source may soon end, but "the role that newspapers play will continue to be important, albeit in an increasingly digital form."

My stint at the ONA taught me that people trust newspapers and that the first place people tend to look online for news is their newspaper's online edition. As people move to the Web, so are advertisers. Just last week, the Interactive Advertising Bureau released its 2005 report, which showed that online advertising grew by more than 30 percent over 2004.

I like news on the Web for another reason. In today's environment of huge media conglomerates, the Internet is, for now, the one place you can find a true diversity of news voices. A place where mainstream media is not the only choice for news and opinions.

The bottom line is that news organizations will continue to bring you the news in a variety of ways. Depending on the experience you're looking for, the choice is up to you.

May 04, 2006 | E-MAIL | SAVE | PRINT | PERMALINK | DISCUSS(0)



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