Playboy has unveiled a less racy, advertiser-friendly redesign of its Web site that it hopes will open the door to marketers who might otherwise shy away from racier content, MediaWeek reports.
NPR CEO Vivian Schiller, the former GM of nytimes.com, said in a keynote at a conference about the future of news, says: “This is a crisis we will not waste. the answer for us is not to retrench and just go back to what we do best, but to regroup, we have to innovate, we [...]
Amy Mitchell of the Pew Research Center’s Project for Excellence in Journalism announces the results of a survey of members of the Online News Association at the NVision 2009 conference.
Guy Kawasaki says the secret of how to get retweeted is similar to the secret to good SEO: “tweet good shiitake.”
AdAge explains the true meaning of everything from Kindle to Tweets to Huffpo’.
Ken Lerer, chairman of The Huffington Post and this year’s Hearst New Media Professional-in-Residence at Columbia’s J-school, discussed web advertising with James Smith, chief revenue officer at HuffPost, and Shane Steele, former VP Digital Media Coca Cola; now VP Marketing, Tremor Media.
Microsoft announced it is shutting Encarta, saying “the category of traditional encyclopedias and reference material has changed. People today seek and consume information in considerably different ways than in years past.” (via Preston Galla)
Survey: Online journalists more optimistic about future of journalism than newspaper or TV journalists
Digital journalists are optimistic about the future of their industry, more so than those working for more traditional media outlets, according to a new survey of select members of the Online News Association produced by the Project for Excellence in Journalism.
The Online News Association, the world’s largest membership organization of digital journalists, and the University of Miami’s School of Communication have opened their call for entries for the 2009 Online Journalism Awards (OJAs), emblematic of the best in online journalism.
Hitwise looks at what types of sites Twitter is driving traffic to and says it’s more similar to a social network than a search site.