Wall St. Journal to Make Web Site Free, Murdoch says

Update: After reports Tuesday that Rupert Murdoch, the chairman of the News Corporation, says he expects to make access to The Wall Street Journal’s Web site free, a top Dow Jones executive told Editor and Publisher the comments were premature.

Update: After reports Tuesday that Rupert Murdoch, the chairman of the News Corporation, says he expects to make access to The Wall Street Journal’s Web site free, a top Dow Jones executive told Editor and Publisher the comments were premature.

Making the site free would mean giving up $50 million a year in subscriber fees with the hopes of growing the site’s traffic enough to earn even more in ad revenue.