Wired ‘trying to one-up Google’

July 31, 2008 · Filed Under Cool stuff, Great Ideas, Innovation,  

Wired.com is looking at launching a series of widgets Editor-in-Chief Evan Hansen says could change the game for the way the site approaches content, Folio reports.

First up is a Web reputation ranking tool—similar to one that recently launched (and Chris Anderson, oddly, helped develop)—which takes the user data from some of the big social networks like Facebook and MySpace using open API, crunches it, and spits out a list-style ranking broadcast across Wired’s widget network. “We’re trying to one-up ,” Hansen says. “We want to talk to a bigger pool, and have a broader reach.”

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