Comments on: WSJ’s Grueskin: Papers must ‘figure out who your readers ought to be’ http://www.cyberjournalist.net/wsjs-grueskin-papers-must-figure-out-who-your-readers-ought-to-be/ News and resources about how technology is transforming the media Sat, 19 May 2012 10:15:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Martinette http://www.cyberjournalist.net/wsjs-grueskin-papers-must-figure-out-who-your-readers-ought-to-be/comment-page-1/#comment-1872 Martinette Fri, 15 Apr 2005 03:38:38 +0000 http://cyberjournalist.net/?p=1949#comment-1872 WHAT I THINK PEOPLE WANT BEING AN OUTSIDER TO JOURNALISM IS LESS CENSORSHIP OF MATERIAL AND INFORMATION THAT IS TO THE POINT AND IN SOME CASES RISKE BUT DEFINITELY PROVIDING AN INSIGHTFUL PERSPECTIVE. THE QUESTION IS HOW TO MAKE THE CONTENT STICKY FOR USERS AND I GUESS H0W TO GET THE USERS THAT YOU WOULD LIKE. I JUST CAN'T SEE THAT THE AVERAGE GUY WHO BUYS A HARD COPY NEWSPAPER IS GOING TO BE ENTHUSIASTIC ABOUT READING THE SAME INFO OR SIMILAR ONLINE- I REALLY BELIEVE THAT ONLINE CLIENTELE ARE QUITE A DIFFERENT BREED. THE KEY IS 'BREAKING SOME CONVENTIONS' IN ORDER TO GET ONLINE USERS HOOKED WITH THE MEDIUM AND COMING BACK FOR MORE. WHAT I THINK PEOPLE WANT BEING AN OUTSIDER TO JOURNALISM IS LESS CENSORSHIP OF MATERIAL AND INFORMATION THAT IS TO THE POINT AND IN SOME CASES RISKE BUT DEFINITELY PROVIDING AN INSIGHTFUL PERSPECTIVE.

THE QUESTION IS HOW TO MAKE THE CONTENT STICKY FOR USERS AND I GUESS H0W TO GET THE USERS THAT YOU WOULD LIKE.

I JUST CAN’T SEE THAT THE AVERAGE GUY WHO BUYS A HARD COPY NEWSPAPER IS GOING TO BE ENTHUSIASTIC ABOUT READING THE SAME INFO OR SIMILAR ONLINE- I REALLY BELIEVE THAT ONLINE CLIENTELE ARE QUITE A DIFFERENT BREED.

THE KEY IS ‘BREAKING SOME CONVENTIONS’ IN ORDER TO GET ONLINE USERS HOOKED WITH THE MEDIUM AND COMING BACK FOR MORE.

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